Job.bo Insights · Salaries · Netherlands

search engine optimisation expert: salary in Netherlands

Salary range from active job ads for the ESCO role “search engine optimisation expert” — by city, industry and in country comparison.

46,800 €
Median annual salary · 486 ads with stated salary
486
ads with stated salary
40,200 € – 54,000 €
Range p25–p75
5
cities with data
2
countries with this role

By city

Median and range per city with n ≥ 30 — sorted by median.

CitynRange p25 – p75Median
Noord-Overijssel34
44,550 € – 51,000 €
49,950 €
Groot-Amsterdam95
36,600 € – 60,000 €
48,600 €
Utrecht76
38,625 € – 51,000 €
46,500 €
Groot-Rijnmond36
33,450 € – 48,660 €
45,300 €
Zuidoost-Noord-Brabant33
40,800 € – 47,760 €
43,200 €
Median annual salary in EUR; range = middle 50% of ads (p25–p75). Only cells with n ≥ 30.

By industry

The same role at employers in different industries (excluding staffing agencies).

IndustrynRange p25 – p75Median
Media, Marketing & Creative Industries125
43,200 € – 51,000 €
46,800 €
Retail & Consumer Goods50
32,700 € – 50,258 €
39,600 €
Median annual salary in EUR; range = middle 50% of ads (p25–p75). Only cells with n ≥ 30.

In other countries

The same ESCO role, median in EUR/year (converted) — click opens the role's country page.

CountrynRange p25 – p75Median
United States34
77,634 € – 134,744 €
109,200 €
Remote35
56,280 € – 137,182 €
81,900 €
Median annual salary in EUR; range = middle 50% of ads (p25–p75). Only cells with n ≥ 30.

Frequently asked questions

What does a search engine optimisation expert earn in Netherlands?

The median across 486 active job ads with stated pay is €46,800 per year; the middle 50% of ads state €40,200–54,000.

Where does a search engine optimisation expert get paid best?

Among cities with robust data, Noord-Overijssel leads with a median of €49,950 (34 ads).

How comparable are the countries?

All values are converted to EUR/year (reference exchange rates, country-specific monthly factors). Purchasing power, taxes and social contributions are not taken into account — the comparison shows gross nominal values from the ads.

Methodology. Data as of 10/08/2026, recalculated daily. Population: active ads with a stated range; range midpoint; foreign currencies at reference rates, monthly/hourly wages annualised (country-specific monthly factors, e.g. 14 in Austria); plausibility band €8,000–400,000. Roles = ESCO occupations, industries = AI-classified company industry (excluding staffing agencies), cities = main location of the ad, departments from ISCO-08. Minimum n 30 per cell.
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