Programmatic Account Manager

Programmatic Account Manager

Soho, London

Hybrid working: 3 days in the office (Tuesday - Thursday)

The Role

We are looking for a proactive and analytical Programmatic Account Manager to join the Commercial team. You'll assist in managing day-to-day programmatic operations, supporting demand partner relationships, analysing PMP/PG campaigns performance, and help to implement optimisations across our ad tech stack.

At LiveScore Group, we’re the proud home of three of the most exciting brands in the sports and gaming world: LiveScore, LiveScore Bet and Virgin Bet. A fully owned and operated ecosystem that converges the two worlds of sports media and sports betting. We’re proud of the high ratings for our commitment to excellence and fueling fan’s passion for sport driving us to the top.

We don’t just lead; we innovate. Our cutting-edge products and immersive experiences set the standard, but it’s our people who truly make the difference. Every day, our team embody our values: adaptability, teamwork, a fan-driven approach, and an ever-curious mindset that fuels our ambition.

As we scale and continue to create a culture that allows all employees to thrive, we know we need the most talented people with diverse backgrounds, perspectives and skills. If you’re good at what you do, come and join us. The more inclusive we are, the more amazing experiences we can create for our users.

We know that job descriptions can sometimes seem daunting and you might not feel you tick every box. But, if you’re passionate about the role and have relevant experience, we want to hear from you!

Key Responsibilities

Partner Setup and Support : Assist with the integration and maintenance of relationships with programmatic partners including SSPs and DSPs.

Performance Monitoring : Track key metrics (CPMs, fill rates, revenue) across platforms and generate regular performance reports highlighting notable changes in performance by partner, platform and/or markets

Deal Setup : Help set up and troubleshoot PMP and PG deals in platforms like Google Ad Manager (GAM) and other SSP platforms.

Ad Tech support : Work with the Ad Ops team on trafficking, tag testing, and QA for new programmatic placements and monetisation partners

Documentation : Create and maintain internal documentation and best practice guides related to programmatic integrations and yield tactics

Cross-Team Collaboration : Support senior team members in liaising with Product and Direct Sales to implement new initiatives

Skills, Knowledge and Experience

Experience in programmatic advertising, media buying/selling, publisher side or adtech

Experience with ad tech platforms such as Google Ad Manager, SSP dashboards (e.g. Magnite, Index, Amazon), and/or header bidding

Strong Excel or Google Sheets skills; experience using data tools like Looker, Tableau, or Google Data Studio would be beneficial but not essential

Eagerness to learn the ins and outs of programmatic media and yield optimisation

Highly organised, detail-oriented, and proactive

Strong communication skills and an interest in the digital media or sports industry

Understanding of programmatic performance metrics such as CPM, fill rate, eCPM, and demand paths

Understanding of Open Bidding, Prebid, or ads.txt

A personal passion for sports or experience working with sports and/or gaming would be beneficial but not essential

What can we offer?

Company Performance Bonus

Flexible Working Agreements where applicable

Private Healthcare Scheme + Employee Enhanced Assistance

Enhanced Family Leave - Maternity, Shared Parental & Adoption Leave: up to 6 months at full pay and 6 months at half pay. Paternity leave: up to 4 weeks at full pay

Subsidised Gym Membership

Annual Travel Card Loan & Ride to Work Scheme

Life Assurance (x3 salary)

Contributory Pension Plan

Virgin Family: Giving you access to exclusive Virgin offers and experiences

Thursday drinks in the office and regular socials