Social Media Specialist

Job Description

• Develop and execute social media content plans and strategies across multiple platforms.
• Create engaging content, including social media posts, Reels, Stories, and short-form videos.
• Develop content ideas, captions, scripts, and copywriting aligned with the brand and target audience.
• Manage daily social media activities, including content scheduling, publishing, and audience engagement.
• Support social media coverage for company events, campaigns, partnerships, and other activities.
• Collaborate with internal teams and external partners to support content production and digital campaigns.
• Monitor social media trends and performance to identify opportunities for content improvement.
• Prepare and analyze social media performance reports based on key metrics.

Requirements :

• Bachelor’s degree in Marketing, Communications, Digital Marketing, or a related field.
• 1–2 years of experience in social media management, content creation, or digital marketing.
• Good communication and copywriting skills.
• Able to communicate in English, both written and spoken.
• Basic graphic design skills and familiar with Canva/capcut or similar design tools.
• Familiar with Instagram, TikTok, and other social media platforms.
• Comfortable appearing on camera and creating on-camera content.
• Basic knowledge of photography and camera operation is a plus.
• Creative, proactive, detail-oriented, and able to work independently or collaboratively.

Skills: Instagram Marketing, Google Analytics, Digital Marketing, Google Ads, TikTok Ads, Teamwork, Microsoft Office, Meta Ads, Content Marketing, Social Media