Freelance Public Relations Senior Planner

Responsible for developing PR strategies for integrated campaigns, leveraging existing relationships with media, creators, and cultural networks to generate visibility and earned attention for AnyMind PH brands. This project-based role is ideal for senior PR practitioners with strong industry connections and a deep understanding of social-first communications.

What You’ll Do

Develop PR and influencer amplification strategies, building culturally relevant narratives, hooks, and story angles aligned with campaign objectives

Leverage existing relationships with editors, journalists, publishers, and online communities to pitch stories and secure impactful media placements

Collaborate with creative teams in brainstorms to shape “talkable” campaign ideas, stunts, collaborations, and cultural hooks

Recommend influencer and creator lineups, suggesting talent tiers and tactics that align perfectly with the overarching PR strategy

Provide strategic advisory throughout the campaign lifecycle, guiding teams on PR risks, sentiment considerations, and public-facing messaging

Identify real-time trends and social behaviors to capitalize on earned media and conversation opportunities

Support the development of press releases and media kits, advising internal teams on media approaches and timings

Evaluate campaign success by supporting the reporting on PR and influencer impact

Who You Are

Proven career history in Public Relations with a strong PR portfolio showcasing successful campaigns

Extensive experience in integrated campaigns with a deep understanding of social-first and influencer-driven communications

Established, strong connections with media professionals, creators, talent managers, and cultural networks

Highly creative and strategic thinker capable of identifying trends and translating them into conversation-worthy ideas

Excellent communicator with the ability to advise internal teams and stakeholders on PR sensitivities and messaging

Self-driven and adaptable, thriving in a dynamic, project-based environment

Why You'll Love It

Competitive Salary

Performance Review (2 times per year)

Performance Bonus (1 time per year from 0.5-month to 3-month salary amount) applied after probation

Annual Paid Leave (15 days)

HMO (200K Gold Package)

Quarterly, Annual MVP Awards

Macbook will be provided

Monthly, Quarterly, and Annual local awards

Annual Global Awards (Can win up to 2,000 USD)

All-Hands All Accomodation and Travel Expenses Paid Trip to Once A Year to another country

Work in professional and dynamic environment

Good chance to explore new trends in a digital market

Opportunity to learn most advanced advertising technology platforms