Ads Manager

Project Description – Media Buyer for Fashion / Streetwear Brand

We are looking for an experienced Media Buyer to manage and optimize paid advertising campaigns for our upcoming premium streetwear brand, UNO, in the Egyptian market.

Project Responsibilities:

• Create, manage, and optimize Facebook & Instagram advertising campaigns.
• Develop effective audience targeting strategies.
• Plan and execute campaigns focused on brand awareness, engagement, and sales conversions.
• Test different ad creatives, formats, and audiences.
• Monitor campaign performance and optimize advertising budgets.
• Implement re targeting strategies to reach potential customers.
• Track key performance metrics, including CPC, CTR, CPA, and ROAS.
• Provide regular performance reports and actionable recommendations.

Project Type: Freelance / Project-Based.

Target Market: Egypt.

Please share previous campaign results, portfolio, and relevant experience when applying.

• Job Requirements:

• Minimum 1–2 years of experience in Media Buying.
• Proven experience managing Facebook and Instagram Ads.
• Strong knowledge of Meta Ads Manager and Business Suite.
• Previous experience with Fashion, Clothing, or E-commerce brands is preferred.
• Good understanding of audience targeting, retargeting, and campaign optimization.
• Ability to analyze advertising performance and optimize campaigns based on data.
• Knowledge of CPC, CPM, CTR, CPA, and ROAS metrics.
• Experience with Meta Pixel and Conversion Tracking.
• Strong analytical and problem-solving skills.
• Ability to provide performance reports and actionable recommendations.
• Must provide a portfolio or examples of previous advertising campaigns.