Graphic Designer

Shaping the brands and keeping them consistent

• Play a leading role in how each brand looks and feels as it grows, bringing ideas and a point of view, not just execution
• Build and maintain the brand guidelines and design systems for each brand, and develop them as the brands evolve

• Build and maintain template libraries (ads, banners, email headers, web banners, event materials) that the wider team can use without you
• Review work across the team for brand consistency and flag drift early

Packaging and print

• Produce and adapt packaging artwork and labels for all ranges, working from the brand guidelines
• Prepare print-ready files and work with printers and manufacturers, checking proofs before sign-off

• Work with the Copywriter to fit approved copy and claims into layouts

Digital, e-commerce and ads

• Design product-page imagery, banners, infographics and landing-page graphics for the four Shopify stores and the Victor Martinez and Nature’s Rule websites
• Design static and carousel ad creative for Meta, TikTok and Google, in variants for testing

• Design email layouts and graphics

Campaign and event assets

• Design launch and campaign visuals for upcoming brand and product activity
• Design event and activation materials: stand graphics, signage, banners and branded merchandise, working with the Events & Influencer Manager

• Design creator kits, media decks and presentation templates

Corporate (Nature’s Rule)

• Design capability decks, brochures, accreditation materials and trade-show assets for the manufacturing business
• Keep a credible, clean and technical look distinct from the consumer brands

Working with the team

• Provide the Social Media Managers with static templates and graphic assets; they own short-form video capture and editing, and you support with motion graphics and cover frames where needed
• Brief and review work from external agencies and freelancers, and manage handovers

Keep an organised, searchable asset library

• Essential
• 3–5 years as a graphic designer, in-house or at an agency, with a portfolio showing creative ideas as well as polished execution
• Advanced Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma or similar
• Proven packaging or label design experience, including print-ready files
• Experience designing e-commerce and digital ad creative
• Ability to work inside brand systems while bringing fresh ideas that move them forward
• Strong typography, layout and colour sense
• Able to manage several brands and deadlines at once

Desirable

• Experience in supplements, FMCG, fitness or wellness
• Basic motion graphics or video editing (After Effects, Premiere or CapCut)
• Experience with Arabic typography and bilingual layouts
• Experience designing for events, exhibitions or B2B sales materials
• Experience contributing to brand development or visual identity work