Key Account Executive
Aufgaben
Planning & Portfolio Management − Prepare and carry out account plans for the key accounts in line with company objectives and the commercial sector plan.
− Manage the key account portfolio and achieve sales, growth, profitability and collection targets.
− Analyze each account's business volume, past sales, opportunities, seasonality, buying behavior and market trends.
− Prepare an accurate and up-to-date sales forecast and link it to supply and inventory plans.
− Contribute to seasonal planning, especially back-to-school cycles, educational books and the main demand seasons.
Relationships & Business Growth − Build good relationships with decision makers and influencers at the customers and strategic accounts.
− Identify growth opportunities (cross-selling and up-selling) and start suitable commercial initiatives.
− Negotiate prices, commercial terms and offers within approved authority and policies.
− Follow competitors' prices, products and commercial activities in the key accounts.
− Pass customer feedback to the relevant teams to improve products, service and pricing.
Execution & Internal Coordination − Follow order execution, supply and delivery, and solve customer issues together with the departments involved.
− Work with Marketing on campaigns, offers and commercial materials for the accounts.
− Work with Supply Chain to make sure products are available and the priority accounts' needs are covered.
− Raise commercial issues on time, with a clear recommendation for the solution.
Collection, Reporting & Compliance − Follow collection and overdue accounts and work with Finance to protect cash flow.
− Prepare regular reports on performance, opportunities, risks, pipeline and forecast.
− Follow the pricing, credit, offer and discount policies and company procedures.
Anforderungen
- Bachelor's degree in Business Administration, Marketing, Commerce or a related field.
- Minimum 3 years in Key Account Management, B2B Sales, Institutional Sales or Distribution, including at least 2 years managing key accounts.
- Printing and publishing (books and educational products). FMCG or a related sector is also considered.
- Good command of English (advantage).
- Excel and Microsoft Office: sales data analysis, reports and presentations.
- Strong negotiation, account management and sales analysis skills.
Good understanding of the sales cycle, forecasting, collection and commercial terms.