MARKETING STRATEGY AND GROWTH EXECUTIVE
About the company
PT Mejuso | Abadi Klender — Jakarta Timur Are you a strategic thinker who can turn data into actionable marketing strategies and measurable business growth? We are looking for a proactive, analytical, and results-driven professional to join our team!
Your tasks
✨ YOUR KEY RESPONSIBILITIES 🔹 Develop monthly marketing plans aligned with business targets, brand positioning, market insights, budget, timelines, and KPIs. 🔹 Design and execute integrated marketing campaigns, promotions, branding, and content marketing initiatives. 🔹 Analyze market trends, competitors, and customer behavior to identify growth opportunities. 🔹 Translate marketing strategies into actionable campaign plans and coordinate execution across teams. 🔹 Monitor marketing performance using key metrics such as CTR, CPC, CPM, conversion rate, ROAS, engagement, inquiries, and sales. 🔹 Evaluate campaign results, identify improvement opportunities, and recommend data-driven optimization strategies. 🔹 Collaborate with Social Media Specialists, Marketplace Specialists, creative teams, Sales, and Operations. 🔹 Prepare regular marketing performance reports covering KPIs, budget utilization, business insights, and action plans.
Requirements
✅ WHAT WE'RE LOOKING FOR ✔️ Minimum 2–3 years of experience in Marketing, Digital Marketing, Growth Marketing, or Marketing Campaign Management. ✔️ Strong understanding of marketing strategy, brand positioning, customer journey, and marketing funnels. ✔️ Able to develop marketing strategies and oversee their implementation and evaluation. ✔️ Strong analytical skills with an understanding of marketing KPIs and performance metrics. ✔️ Proficient in Microsoft Excel or Google Sheets for data analysis and reporting. ✔️ Good project management, communication, problem-solving, and cross-functional collaboration skills. ✔️ Proactive, independent, strategic, and comfortable taking ownership of projects and decisions. ✔️ A portfolio demonstrating campaign experience and measurable marketing results is highly preferred. ✔️ Experience in retail, furniture, interior, hardware, or B2B/B2C industries will be an advantage.
Skills:
- Content Strategy
- Affiliate Marketing
- Content Marketing
- Digital Marketing
- TikTok
- Google Analytics
- B2B Marketing
- Social Media
- Google Ads
- Marketing Communications