Media Leader

The Media Leader will be responsible for developing and executing a comprehensive integrated media strategy. This role requires a strategic thinker who can bridge the gap between Digital (Performance/Online) and Offline (OOH, TV, LED, etc.) channels. Another key focus of this position is managing and evaluating Partnerships and Sponsorships to ensure brand investments deliver...

• Experience: 5-7 years in Media planning/buying, with at least 2 years in a leadership role (Brand-side or Agencies preferred).
• Bachelor’s degree in Marketing or related fields.
• Technical Expertise: Deep understanding of the Vietnamese media landscape, including both Digital performance metrics and Offline placement strategies.
• Strategic Thinking: Ability to analyze market trends and consumer...