Marketing manager

Responsibilities:

Develop and implement comprehensive marketing strategies for the Foton and Isuzu brands.

Manage and strengthen brand positioning, identity, visibility, and market presence.

Develop annual and quarterly marketing plans aligned with business and sales objectives.

Plan and execute integrated marketing campaigns across digital, traditional, experiential, and other relevant channels.

Work closely with the sales team to develop marketing initiatives that generate leads and support vehicle sales.

Develop promotional campaigns, product launches, events, exhibitions, and customer engagement activities.

Coordinate advertising campaigns with agencies, media partners, and other external vendors.

Requirements:

Bachelor’s degree in Marketing, Business Administration, Communications, Public Relations, or a related discipline.

5+ years of relevant marketing experience, preferably in brand management or the automotive industry.

Proven experience developing and executing marketing campaigns.

Strong understanding of brand management and marketing strategy.

Experience managing marketing budgets and external agencies.

Strong knowledge of digital marketing and social media platforms.

Excellent market research, analytical, and reporting skills.

Experience in the automotive industry is strongly preferred.

Experience managing automotive brands, dealerships, commercial vehicles, passenger vehicles, or related products will be an advantage.

Experience with Foton, Isuzu, or similar international automotive brands is an advantage.

Experience working with OEMs, distributors, dealers, or automotive networks will be an advantage.