Senior Performance Marketing Executive

Job Description Paid Acquisition: Own paid acquisition end to end across Meta, Google, and TikTok for DE.CI , DOT, and MA.KE Spaces

Campaign Management: Build, test, scale, and kill campaigns daily against CAC and ROAS targets set per product line

Core Outcomes: Drive two outcomes: confirmed and delivered online orders, and qualified showroom footfall

Attribution: Own attribution infrastructure — GA4, Meta CAPI, WhatsApp lead tracking, and showroom lead capture — so every sale is traceable to source

Creative Iteration: Brief and iterate creative in cycles; work with our content resources to test new angles continuously

Conversion Optimization: Optimise landing pages and product pages for conversion in coordination with the web team

Reporting: Report weekly: spend, CAC, ROAS, blended performance, and showroom-attributed revenue

Job Requirements Experience: 4–6 years running paid social and search with direct P&L accountability, not agency-side reporting

Track Record: Proven track record scaling e-commerce or high-consideration retail accounts — furniture, appliances, or interiors is a plus

Technical Skills: Deep hands-on with Meta Ads Manager and Google Ads; server-side tracking experience essential

Analytical Skills: Strong analytical ability; you defend your numbers with data

Languages: Fluent English and Arabic