Area Sales Manager (ASM) - General Trade (GT) Channel

Job Summary

As Swire Coca-Cola Vietnam enters a defining wave of growth, we're looking for talented “Wave Riders” – experienced professionals who don't just adapt to change, but own the moments that matter by challenging assumption, daring to lead, and turning every wave of change into opportunities for impact.

This opportunity is designed for...

We're looking for mid-career talents who have:

• Minimum 3–5 years of experience in FMCG sales leadership, preferably in the beverage sector.
• Proven experience in distributor and channel management.
• Hands-on experience in Route-to-Market (RTM) execution and optimization.
• Experience leading, supervising, and coaching frontline sales teams.
• Strong negotiation skills with key customers and the ability to...