Social Media & Content Creator Intern

Job Responsibilities

1. Social Media Management

• Assist in managing and growing A Painted Sip's social media platforms, including Instagram, TikTok and Facebook.
• Plan, create and schedule engaging social media content.
• Stay updated with the latest social media trends, viral content, trending audio and platform updates.
• Develop creative content ideas to increase brand awareness, audience engagement and followers.
• Assist in managing social media interactions, including comments, messages and enquiries.

2. Content Creation & Production

• Conceptualise, shoot and edit short-form videos, reels and TikTok content.
• Create engaging visual content showcasing our workshops, products, events and customer experiences.
• Capture behind-the-scenes footage, workshop highlights, customer testimonials and promotional content.
• Design social media graphics, promotional materials and marketing visuals using Canva or similar tools.
• Write creative captions, hooks and content descriptions that resonate with our target audience.

3. Marketing & Campaign Support

• Assist in planning and executing social media campaigns, promotions and seasonal marketing initiatives.
• Support the marketing of our workshops, kids' parties, corporate events and DIY creative kits.
• Research competitor content, industry trends and potential collaboration opportunities.
• Assist with influencer and UGC collaborations, including outreach and content coordination.
• Monitor social media performance and prepare basic reports on content reach, engagement and growth.

Job Requirements

• Currently pursuing or recently graduated from a Diploma/Degree in Marketing, Mass Communications, Digital Media, Multimedia, Design or a related field.
• Passionate about social media, content creation, digital marketing and creative storytelling.
• Familiar with Instagram, TikTok and Facebook, and understands current social media trends.
• Basic skills in video editing using CapCut, Adobe Premiere Pro or similar software.
• Familiar with Canva or other graphic design tools.
• Comfortable with photography, videography and appearing on camera when required.
• Creative, proactive and able to contribute fresh ideas independently.
• Good written communication skills and an eye for detail.
• Organised, responsible and able to manage multiple tasks and deadlines.
• Willing to participate in on-site content shoots, workshops and events.

What You Will Gain

• Hands-on experience managing real social media accounts and marketing campaigns.
• Opportunities to plan, shoot and produce content from concept to execution.
• Exposure to influencer marketing, UGC collaborations and digital marketing strategies.
• Experience working across different business segments, including B2C, corporate events and e-commerce.
• Opportunity to develop your creative portfolio with actual published content.
• A fun, creative and dynamic working environment.