Social Media Senior Specialist

A. Community Management & Moderation (50%)

Monitor and moderate all social media channels daily.

Respond to customer inquiries, comments, and direct messages in a timely and professional manner.

Escalate customer complaints and sensitive issues to the relevant stakeholders.

Monitor audience sentiment and prepare regular moderation.

Ensure compliance with brand tone of voice and moderation guidelines.

B. Reporting & Analytics (30%)

Prepare monthly sentiment reports (on-page and off-page).

Track key social media performance metrics and competitor activities.

Provide actionable insights based on content performance and audience sentiment is a plus.

C. Social Media Scheduling & Coordination (20%)

Schedule and publish content across social media platforms.

Assist in maintaining content calendars.

Coordinate with internal team and manager to ensure timely content publishing.

Experience with publishing tools are a plus.

Education preferred: Bachelor’s or equivalent in Marketing

Min Years of experience: 2 - 4 years in same position

Experience with social media management tools (Hootsuite, Sprinklr, Airtable, etc.) is a plus.

Familiarity with Google Analytics and digital reporting tools is preferred

Soft Skills / Other abilities: Meta Business Suite, Microsoft Excel and Powerpoint