GTM ASSOCIATE

Are you passionate about market expansion, customer acquisition and turning strategy into measurable growth? Routag is looking for a GTM Associate to join our growth team and support the go-to-market execution for Routag’s last-mile delivery services.

RESPONSIBILITIES

• Execute go-to-market plans for new and existing Routag services, locations, and customer segments.
• Find, qualify and onboard SMEs, merchants and agency partners onto the Routag platform.
• Plan and run field activations, merchant outreach and on-ground campaigns.
• Track leads, conversions, and activation data, and report on campaign performance.
• Gather customer and market feedback to sharpen positioning, pricing and messaging.
• Work with the Marketing, Product and Operations teams to keep launches and customer experience in step.
• Prepare sales materials, pitch decks and onboarding guides for prospects.

REQUIREMENTS

• 1- 3 years of experience in growth, business development, sales, or go-to-market roles.
• Strong understanding of customer acquisition & SME/merchant onboarding.
• Experience running field activations or B2B outreach campaigns.
• Comfortable working with data, CRMs and spreadsheets to track performance.
• Excellent communication, negotiation and relationship-building skills.
• Self-driven, organized and able to deliver results within set timelines.

ADDITIONAL ADVANTAGE

• Experience in logistics, delivery, e-commerce, or fintech.
• An existing network of SMEs or merchants in Lagos.
• Familiarity with tools such as ClickUp, G-suite or Notion.

JOB DETAILS

• Location: Lekki, Lagos
• Work Mode: Hybrid

READY TO JOIN US?

Interested candidates should send their CV to hr@vastracktech.com.ng.

Email Subject: GTM Associate Application

<