What you’ll do
Content Ideation and Strategy
Research and identify trending topics, formats, and content opportunities to maximize content performance
Working together with creative team to develop creative content align with brand guidelines and marketing plan
Translate insights into powerful creative content by developing monthly and weekly content plan
End-to-End Content Creation
Plan, shoot, and edit content video independently to produce content across platform
Connect and coordinate with influencer or partners for collaboration content
Social Media Optimization
Schedule and publish content in social media
Write engaging captions, hooks, and call to action
Optimize content using hashtag, momentum/timing, brand engagement, and platform best practices
Social Media Performance Tracking and Iteration
Monitor key metrics (views, engagement, shares, followers growth)
Analyze what works and iterate quickly
Conduct A/B testing to find the best performing content format
Community and Trend Engagement
Stay updated with trends and algorithm changes
Monitor brand sentiment in social media using social media monitoring tools
Engage with audience comments and messages when needed
Identify opportunities to participate in viral conversations
What we seek
Proven experience creating high performing social media content
Strong short video production skills
Deep understanding of social media algorithms and trends especially for short video platforms
Ability to work independently and manage multiple content simultaneously
Data driven mindset with ability to analyze and interpret data
Passionate for social media - staying on top of the latest trends
What you’ll need
Bachelor degree with 2 years of experience growing social media accounts organically.
Creative, fast-moving, and highly adaptable to trends
Able to use video production and editing software
Familiarity with social media analytics and listening tools
A fluent English speaker with excellent written skills
To all candidates- Lalamove respects your privacy and is committed to protecting your personal data.
This Notice will inform you how we will use your personal data, explain your privacy rights and the protection you have by the law when you apply to join us. Please take time to read and understand this Notice. Candidate Privacy Notice: https://www.lalamove.com/en-hk/candidate-privacy-notice
Untuk semua kandidat- Lalamove menghormati privasi Anda dan berkomitmen untuk melindungi data pribadi Anda. Pemberitahuan ini akan memberi tahu Anda bagaimana kami akan menggunakan data pribadi Anda, menjelaskan hak privasi Anda dan perlindungan hukum yang Anda miliki saat Anda mendaftar untuk bergabung dengan kami. Mohon luangkan waktu untuk membaca dan memahami Pemberitahuan ini. Pemberitahuan Privasi Kandidat: https://www.lalamove.com/id/candidate-privacy-notice