Manager Growth Brand Marketing And Eminence
About Deloitte
When you work for us, you commit to a career at one of the largest and most prestigious professional services firms in the world. We have received numerous awards over the last few years, including Best Employer in the Middle East, Best Consulting Firm, and the Middle East Training & Development Excellence Award.
Our Purpose
Deloitte makes an impact that matters. Every day we challenge ourselves to do what matters most—for clients, for our people, and for society. We serve clients distinctively, bringing innovative insights, solving complex challenges and unlocking sustainable growth. We inspire our talented professionals to deliver outstanding value to clients, providing an exceptional career experience and an inclusive and collaborative culture. We contribute to society, building confidence and trust in the markets, upholding the integrity of organizations and supporting our communities.
Our shared values guide the way we behave to make a positive, enduring impact:
Lead the way
Serve with integrity
Take care of each other
Foster inclusion
Collaborate for measurable impact
Key Responsibilities
Execute brand, marketing and communications strategies that support business objectives and strengthen brand awareness across the region
Develop and implement integrated marketing and communications plans for alliances and strategic growth offerings, aligned with market opportunities and business priorities
Partner with key strategic alliances to create and deliver joint go-to-market marketing strategies and campaigns that support shared growth objectives
Craft tailored marketing plans for priority growth offerings, ensuring alignment with Deloitte’s most important strategic areas and commercial ambitions
Lead the planning and delivery of internal and external campaigns across multiple channels, ensuring consistent messaging, strong market relevance, and measurable impact
Build trusted relationships with senior stakeholders across the business and provide strategic marketing advice in a complex, matrixed environment
Manage multiple stakeholders across functions and geographies, aligning priorities and driving execution to a high standard
Oversee campaign and initiative budgets, ensuring effective resource allocation, financial discipline, and strong return on investment
Monitor campaign performance and provide insights and recommendations to improve effectiveness, quality, and efficiency
Develop communications plans around strategic initiatives, business developments, events, and people-related matters to inform, engage, and influence target audiences
Leverage Global and EMEA initiatives to maximize relevance and impact for internal and external audiences
Assess content needs and oversee the writing, editing, production, and distribution of high-quality communications materials
Maintain strong processes and standards to ensure consistently high-quality deliverables and continuous improvement across BME activities
Support the development and promotion of new market offerings in collaboration with business leaders, alliances, SGO leaders and key account teams
Manage relationships with external suppliers including creative agencies, designers, production houses, printers, video producers, and event partners
Leadership Capabilities
Builds an understanding of Deloitte’s purpose and values and seeks opportunities to make a meaningful impact
Demonstrates commitment to personal learning and development and acts as a brand ambassador for the firm
Takes accountability for delivering high-quality work and keeping performance on track
Brings strong organizational, project management, and prioritization skills
Communicates effectively and professionally with senior stakeholders and leadership teams
Thinks strategically, contributes new ideas, and translates them into practical, executable plans
Works effectively in a highly matrixed regional and global environment
Collaborates well with others, manages pressure effectively, and balances multiple priorities with confidence
Qualifications
Bachelor’s degree in marketing, communications, business administration, or a related field is required; a postgraduate degree is advantageous but not essential
8+ years of experience in marketing and/or communications, preferably within professional services, financial services, or consulting
Proven experience developing and executing go-to-market strategies, integrated campaigns, and strategic communications plans
Experience working with strategic alliances, partnerships, or complex stakeholder groups is highly desirable
Demonstrated ability to manage multiple senior stakeholders and deliver against competing priorities
Experience managing budgets and optimizing marketing investments for impact and efficiency
Experience in a multinational organization is preferred; agency experience is a plus
Knowledge of the Middle East market is an advantage
Strong understanding of brand, marketing and eminence best practices is essential
Excellent writing, editing, presentation, and project management skills
Experience using digital marketing, social media, and CRM tools to support campaign delivery and performance
Fluency in Arabic and English is required; French is an advantage
Excellent working knowledge of Word, Excel, and PowerPoint