SHOP MANAGER

POSITION OVERVIEW

• Location: Nairobi

As the Shop Manager of our Health and Wellness Store, you will be responsible for overseeing all aspects of daily operations to ensure the smooth functioning and success of the store. This role requires you to be a dynamic individual with strong leadership skills, a passion for health and wellness products, and have the ability to drive sales while maintaining excellent customer service standards.

KEY RESPONSIBILITIES

1. SalesGeneration:

I. Develop and implement sales strategies aimed at achieving revenue and profitability goals, continuously monitoring performance against targets, and taking corrective actions as necessary to ensure targets are met.

II. Analyze sales trends, customer demographics, and other relevant data to identify opportunities for growth and improvement, adjusting strategies accordingly.

III. Provide daily reports on sales performance, offering comprehensive insights and actionable recommendations for improvement.

IV. Continuously provide guidance and pointers for enhancements, leveraging sales data and customer feedback to drive informed decision-making and optimize sales performance.

1. Product Placement and Merchandising:

I. Develop and execute strategies for optimal product placement and merchandising to maximize sales and elevate the overall customer shopping experience.

II. Continuously analyze sales data and gather customer feedback to refine product offerings and tailor merchandising displays accordingly, ensuring alignment with customer preferences and market trends.

III. Implement innovative merchandising techniques and visual displays to highlight key products, promote cross-selling opportunities, and drive impulse purchases.

IV. Regularly evaluate the effectiveness of product placement and merchandising strategies, making adjustments as needed to optimize sales performance and enhance customer satisfaction.

窗体底端

1. Inventory Management:

i. Implement a structured system for shelf allocation, assigning specific areas to individual staff members for accountability purposes. Regularly monitor shelf organization and cleanliness to ensure optimal product visibility and accessibility.

ii. Establish a daily reorder process to replenish stock levels and minimize the risk of stockouts or overstock situations. Ensure that reorders are based on accurate sales data and demand forecasts, adjusting order quantities as necessary to optimize inventory levels.

iii. Conduct regular spot checks and audits of inventory to verify accuracy and integrity. Investigate any discrepancies promptly, taking corrective actions to address root causes and prevent recurrence.

iv. Proactively identify and manage short expiries by sharing proposals for discounted sales or promotions to minimize losses from expired products.

v. Develop creative packaging proposals that capitalize on seasonal events and special occasions such as Valentine's Day, Christmas, Mother's Day, etc., to drive sales and enhance customer engagement.

vi. Collaborate closely with the procurement department to align inventory management practices with procurement strategies and objectives. Utilize procurement expertise to optimize sourcing and pricing

vii. Implement robust inventory control measures and technologies to streamline processes, improve efficiency, and enhance visibility into inventory movement and performance.

viii. Regularly review and refine inventory management practices to adapt to changing business needs and market dynamics.

1. Staff and Team Management:

I. Play an active role in the recruitment process by identifying staffing needs, participating in candidate interviews, and making hiring decisions that align with the store's objectives and values.

II. manage staff duty rosters to ensure adequate coverage during at all times and optimize staffing levels based on sales trends and customer traffic patterns.

III. Develop training programs from gaps noticed with the team to equip sales team members with the product knowledge, sales techniques, and customer service skills needed to deliver exceptional service and achieve sales targets.

IV. Foster a positive and inclusive work environment by promoting teamwork, open communication, and mutual respect among team members.

V. Address any performance issues or conflicts promptly and professionally, utilizing effective conflict resolution techniques and disciplinary measures when necessary to maintain a harmonious and productive work environment.

VI. Lead by example, demonstrating a strong work ethic, positive attitude, and commitment to excellence in customer service and sales performance.

1. Shop Management:

I. Oversee the cleanliness, organization, and aesthetic presentation of the store, ensuring that it consistently meets high standards and provides an inviting atmosphere for customers.

II. Implement and enforce store policies and procedures to maintain a safe and secure environment for both customers and staff.

III. Proactively identify maintenance and repair needs within the store environment, such as damaged fixtures, malfunctioning equipment, or facility issues. Report these issues promptly

1. Stakeholder Relations:

I. Build and maintain positive relationships with customers, addressing any inquiries, complaints, or feedback promptly and professionally.

II. Collaborate with Management and other departments to align store objectives with overall company goals and initiatives.

III. Ensure compliance to Mall regulations and communicate any issues arising

QUALIFICATIONS & EXPERIENCE

Academic Qualifications

• Bachelor's Degree in Sales & Marketing, Nutrition& Dietetics, or a related field.
• Experience

• Minimum 5 years' experience in retail operations with managing retail shops in a Mall a key aspect.
• Experience in beauty retail, health & wellness retail is required

• Proven experience managing sales performance, inventory, merchandising, and customer service teams.

Skills & Competencies

• Strong commercial and business acumen.
• Category management and merchandising skills.

• Leadership and team development capability.
• Customer relationship management.

• Strong analytical and reporting skills.
• Inventory management expertise.

• Excellent communication and interpersonal skills.
• Ability to drive sales through consultative selling techniques.

• Strong planning, organizational, and decision-making skills.