Social Media Specialist

Moderate all social media platforms (Facebook, Instagram, LinkedIn, TikTok/X): comments, DMs, mentions, and reviews, responding within the agreed SLA during working hours.

Escalate sensitive cases (complaints, churn signals, PR risks) immediately; handle spam and negative comments per the escalation policy without improvising public replies.

Identify sales-qualified inquiries and log and route every lead to the Sales team the same day — zero leads lost or left unanswered.

Schedule and publish content across all channels per the approved content calendar, adapting format per platform (dimensions, captions, hashtags, first comments).

Coordinate with Design and Marketing to have assets ready ahead of publishing dates; flag calendar gaps a week in advance; keep the publishing tool, calendar, and asset library organized.

Review and verify every post before publishing: Arabic/English spelling and grammar, pricing/feature accuracy, visual brand guidelines, and correct links/UTM tags — final checkpoint before anything goes live.

Monitor competitors' social activity, campaigns, pricing announcements, and feature launches; deliver a monthly competitor digest and flag urgent competitive moves immediately.

Plan, schedule, and run photo/video sessions for employees and leadership; build and maintain the company's photo/asset library.

(Planned) Prepare and present periodic social media performance reports: reach, engagement, follower growth, response times, and leads per platform.

(Planned) Develop content ideas and create social media content aligned with the marketing strategy.

1–3 years managing/moderating business social media accounts; B2B or SaaS experience is a strong plus.

Excellent written Arabic and very good English — fast, error-free, on-brand replies.

Hands-on with Meta Business Suite, LinkedIn pages, and a scheduling tool; basic Canva; willingness to work daily in the company CRM.

Organized and deadline-driven: a content calendar is a commitment, not a suggestion.

Calm under pressure with negative comments; knows when to reply, when to hide, and when to escalate.