marketing specialist

About the company

Who We Are Impact Radio Accessories designs, manufactures, and distributes professional-grade two-way radio accessories across North America. Our products are trusted by leading retailers, global brands, and world-class events?including Walmart, Amazon, the Super Bowl, and the Grammy Awards. We're a growing, customer-focused team committed to exceptional service, reliability, and innovation.

Your tasks

As we build our next phase of growth, we need an organized, creative marketer to strengthen our marketing foundation, support our sales team, and help customers discover and choose Impact.

The Opportunity Reporting initially to the VP of Revenue, you will own day-to-day marketing execution and work closely with sales, internal product experts, and outside vendors.

Your first priority will be to ensure our sales team has accurate, effective collateral and that essential marketing activities run consistently. From there, you will help execute campaigns that engage existing customers, reactivate dormant accounts, and generate new business.

We outsource paid advertising and selected technical work. You will coordinate with those partners and provide the content and assets they need.

Key Responsibilities:

• Create sales tools: Produce product sell sheets, presentations, promotional materials, product comparisons, and dealer-ready collateral.
• Execute campaigns: Build, test, and deliver email campaigns, promotions, and customer follow-up communications.
• Maintain website content: Update product information, publish content, and create landing pages using approved information.
• Coordinating product launches and dealer promotions.
• Turning customer successes into case studies and testimonials.
• Develop customer-focused content: Turn technical details and customer successes into clear product copy, case studies, and marketing messages.
• Coordinate vendors: Supply assets, communicate requirements, track deadlines, and check deliverables.
• Keep marketing organized: Maintain a practical campaign calendar, current templates, and an accessible library of approved materials.
• Measure and improve: Track campaign results and recommend practical improvements.
• Use AI effectively: Apply AI to drafting, content variations, and routine production while verifying accuracy and maintaining brand consistency.

Requirements

Who We?re Looking For Impact Radio Accessories is looking for a hands-on Marketing Specialist who enjoys creating clear, compelling materials and getting campaigns out the door. The Marketing Specialist needs to be a strong producer and organizer.

Required:

• Minimum of 2?4 years of relevant marketing experience
• Strong writing and editing skills, with the ability to make technical information easy to understand.
• The ability to independently create professional collateral using tools such as Canva.
• Experience executing email campaigns and working with a CRM or email marketing platform.
• Familiarity with website content management systems and basic digital marketing measures.
• Strong organization, attention to detail, and reliable follow-through.
• Practical AI use
• Comfort managing several projects, clarifying priorities, and raising issues early.
• Practical experience using AI tools to improve productivity and quality.
• Openness to feedback and a willingness to learn our products, customers, and industry.
• Experience with HubSpot, B2B marketing, dealer networks, e-commerce, or technical products would be an asset. Radio-industry experience is helpful but not required.

What we offer

Why join Impact? You will have the opportunity to make a visible contribution in a growing business, work directly with commercial leadership, and help shape how marketing operates. We value curiosity, accountability, initiative, and a growth mindset.

What We Offer:

• Competitive salary
• Comprehensive health and wellness benefits, including a Health Spending Account, EFAP, and mental health supp