Performance Marketing Manager
Location: Corporate Office Amsterdam, Netherlands
Department: Marketing
Job Level: Management
Job Type: Full Time
Job Reference: req15754
Date Posted: 10 August
Salary: Starting from €3773
Be part of the team that drives digital growth across some of Europe's most exciting hospitality brands as a Performance Marketing Manager .
From iconic lifestyle destinations like art'otel to internationally recognised Park Plaza hotels, you'll play a key role in shaping how guests discover, engage with and book our hotels. As our Performance Marketing Manager , you will lead the paid media strategy across multiple markets and brands, delivering measurable growth through data-driven campaigns, innovation and commercial thinking.
Working across our hotels in the UK, the Netherlands, Italy, Germany, Croatia, Serbia and Hungary, you'll combine strategic leadership with hands-on expertise to maximise performance across paid search, paid social, metasearch, programmatic and affiliate channels.
What you'll be doing as a Performance Marketing Manager
- Develop and execute the performance marketing strategy across the PPHE portfolio, driving direct bookings, revenue, and commercial performance.
- Lead multi-channel campaigns across Paid Search, Paid Social, Metasearch, Programmatic, and Affiliate Marketing.
- Drive continuous optimisation through testing, automation, audience segmentation, creative enhancements, and conversion rate improvements.
- Own performance reporting, transforming data into actionable insights and recommendations for stakeholders across the business.
- Manage and develop a team of three Performance Marketing Executives, supporting their growth and development.
- Lead relationships with external agencies, ensuring campaigns are delivered effectively and budgets are optimised.
- Partner with Brand, Content, CRM, Revenue, and Regional Marketing teams to deliver integrated and high-perf...