SEO Specialist

A German Trading Company is looking to hire an SEO Specialist to be responsible for developing optimized web content. The SEO Specialist responsibilities include working closely with the marketing team to achieve SEO objectives, measuring the success of SEO and ROI, and assisting with the maintenance of the website's architecture to ensure user-friendliness. He/She should have strong copywriting and analytical skills, knowledge of coding techniques, and a commitment to constantly improving on key skills. Ultimately, an SEO Executive should have outstanding knowledge of SEO, passion for the industry and time management skills

Responsibilities: Optimizing copy and landing pages for search engine optimization

Performing ongoing keyword research including discovery and expansion of keyword opportunities

Researching and implementing content recommendations for organic SEO success

Reviewing and analyzing client sites for areas that can be improved and optimized

Preparing detailed strategy reports

Work with the development team to ensure SEO best practices are properly implemented on newly developed code

Work with editorial and marketing teams to drive SEO in content creation and content programming

Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns

Track, report, and analyze website analytics and PPC initiatives and campaigns

Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

Optimize copy and landing pages for search engine marketing

Perform ongoing keyword discovery, expansion and optimization

Research and implement search engine optimization recommendations

Research and analyze competitor advertising links

Develop and implement link building strategy

General Requirements: Excellent English Language is a Must , German Second language is a plus.

Experience in working with different departments in different countries

Commerce/Marketing/Business Admin graduate.

GUC, and AUC graduates are most welcome to apply.

Max. age is 35 years.

Total years of Experience from 1 to 3 years max.

Proficient in using MS applications, particularly Word & Excel.

Key Requirements: Prior experience in Content Marketing, Content Growth, and SEO

Working knowledge of HTML, CSS, and JavaScript development and constraints

Knowledge of ranking factors and search engine algorithms

Up-to-date with the latest trends and best practices in SEO and SEM Outstanding.

Ability to think creatively, and strategically, and identify and resolve problems

Excellent verbal and written communication skills

Ability to work within a team and independently

Familiarization with Google Analytics.

Experience with website optimization tools

Strong organizational, time management, and analytical skills