Account Manager (B2B) - Fashion Industry

WHAT YOU'LL DO

Account Strategy & Business Planning

Develop comprehensive business plans and account strategies for assigned wholesale clients to support global channel growth.

Conceptualize and lead tailored marketing campaigns in collaboration with internal teams and external partners.

Align wholesale assortment planning with client procurement strategies to maximize sales performance, protect margins, and ensure healthy stock turnover (sell-through) for our clients.

Seasonal Performance & Strategic Planning

Conduct in-depth analysis of seasonal performance and sell-through data to identify missed opportunities and develop action plans for future assortments.

Leverage seasonal insights to refine account strategies, ensuring future orders are optimized for maximum sales and healthy inventory turnover.

Competitive & Pricing Analysis

Perform competitive audits across partners with low conversion to refine pricing strategies and improve performance.

Monitor competitor activities, pricing models, and promotional tactics to adapt effectively and maintain market edge.

Data-Driven Insights & Consumer Behavior Analysis

Leverage tools such as page view reports, search term data, traffic analytics, and SKU performance metrics to understand customer buying behavior.

Identify high-performing and underperforming SKUs to optimize product assortment and positioning.

Commercial Curation & Assortment Strategy

Maximize wholesale appeal by merging data-driven insights with a keen eye for retail trends and boutique-specific preferences to curate high-performing collections.

Monitor market fluctuations and product lifecycles to optimize product positioning, ensuring our physical stock remains competitive and perfectly aligned with client demand and seasonal shifts.

Cross-Functional Project Management

Lead and oversee multiple initiatives, ensuring timelines, resources, and departmental collaboration are managed effectively.

Coordinate with Product, Finance, Operations, and Data teams to execute high-impact projects and align with business goals as well as balancing price, product assortment, promotions, and operational efficiencies.

Market Intelligence & Business Development

Stay current with market trends, customer preferences, emerging platforms, and competitive dynamics.

Provide actionable insights to the wider business to support strategic decision-making and identify new growth opportunities.

Client Management & Revenue Growth

Manage top-tier wholesale clients with a focus on achieving and exceeding monthly sales targets.

Cultivate strong client relationships, serving as the key liaison and trusted advisor for all business matters.

WHO YOU ARE

• Bachelor's degree in Business, E-commerce, Marketing, or a related field (MBA preferred).
• +5 years of experience in e-commerce, account management, or fashion retail industry.
• Proven track record of driving sales and growth in a wholesale channel, with multiple clients.
• Strong analytical skills with advanced proficiency in Excel, Google Analytics, Power BI and reporting tools.
• Experience working cross-functionally with product, operations, finance, and marketing teams.
• Excellent project management, communication, and stakeholder management skills.
• Exceptional communication skills in English, both written and verbal, with the ability to convey complex ideas clearly and professionally.
• Strong interpersonal and collaboration skills with a demonstrated ability to work effectively across teams and functions.
• Highly organized and detail-oriented, with excellent time management abilities and a knack for juggling multiple priorities in fast-paced environments.
• Strategic thinker who aligns decisions and actions with the organization's broader business goals and demonstrates a clear understanding of market dynamics and financial impact.

Key competencies:

• Strategic thinking and execution
• Data analysis and entrepreneurial mindset
• Wholesale expertise
• Fashion Industry experience
• Client relationship management
• Cross-functional leadership
• Adaptability and problem-solving
• Ability to negotiate with clients
• Strong communication skills

REWARDS & BENEFITS

• Health insurance for the whole family and other well-being resources
• 25 Days of Annual Leave (above the statutory) and additional Caring Days (2 days per year)
• Boomerang: sabbatical program after 5 years service
• Training opportunities and free access to LinkedIn Learning
• Flexible benefits program
• Flexible working environment

EQUAL OPPORTUNITIES STATEMENT

Farfetch is an equal opportunities employer ensuring that all applicants are treated equally and fairly throughout our recruitment process.

We are determined that no applicant experiences discrimination on the basis of sex, race, ethnicity, religion or belief, disability, age, gender identity, ancestry, sexual orientation, veteran status, marriage and civil partnership, pregnancy and maternity, or any other basis prohibited by applicable law.

SCAM DISCLAIMER

It has come to our attention that there may be fraudulent activities involving individuals or organizations falsely claiming to represent Farfetch in order to attract candidates to a SCAM. Please be aware that Farfetch does not conduct recruitment processes through messaging apps or any unofficial communication channels, other than our official careers website. Additionally, Farfetch will never ask candidates for any form of payment during the recruitment process.