Senior Marketing Executive
Senior
- Researches, strategizes and proactively garners media opportunities with a priority on national media
- Proactively builds and fosters relationships with internal ADTC departments or national, international and local broadcast/print media
- Develops, writes and researches internal communications and/or press materials, news releases, Media & Public Relations advisories, pitch letters and press kits
- Plans and executes activation of consumer- and corporate/academic events with the Marketing Manager
- Overseeing the social media strategy for the company
- Devising strategies to drive online traffic to the company website
- Developing and managing digital marketing campaigns
- Utilizing a range of techniques including paid search, SEO and PPC
- Managing online brand and product campaigns to raise brand awareness
- Evaluating customer research, market conditions and competitor data
- Minimum of (3) to (5)years’ experience in Public Relations & Communications and/or Digital Marketing & Communications.
- Excellent quantitative, oral, written, analytical and reporting skills
- Ability to develop creative solutions
- Strong oral and written communication skills
- Ability to speak and write in English is required
- Bachelor's degree of any discipline
- Diploma in marketing or related field is preferred