Digital Content Manager

Responsibilities:

Develop and run a multi-platform content strategy; optimize clips, captions and descriptions for reach; A/B test formats, posting times and messaging. Repurpose podcast highlights into reels, shorts, carousels and posts across YouTube, Spotify, Instagram, Facebook, TikTok and X, in the brand's voice. Manage online marketing for the client's book — Amazon/Selar listing optimization, SEO, paid social campaigns, email marketing, and driving verified reviews. Respond to comments, messages and mentions; run polls, Q&As and community-driven content; build creator and influencer partnerships. Monitor performance across all platforms, track algorithm changes, and report insights and recommendations regularly. Grow subscribers, listeners and downloads; identify monetization opportunities including ads, sponsorships and membership.

Requirements:

3–5 years of experience in digital content, social media management, or digital marketing.

A good first degree — marketing, communications, media or a related field.

A track record of growing audience and engagement across platforms such as YouTube, Instagram, TikTok or Spotify.

Strong grasp of SEO, platform algorithms and analytics tools.

Experience with online sales/marketing platforms (e.g. Amazon KDP, Selar) is a strong plus.

Editorial judgement and genuine fluency in Africa's creative economy — this role asks for intellectual depth, not just technical execution.

Excellent written communication and a distinct content voice.

Able to work independently in a fully remote contract engagement.

What's on Offer:

Competitive monthly package, commensurate with experience. Fully remote, contract engagement. Direct reporting line to the Founder/MD. A high-visibility role shaping content and audience growth for a fast-growing platform.