North America & LATAM Digital Shop Manager

What to Expect Tesla is seeking a highly motivated and organized North America Digital Shop Manager to join our Global Vehicle Accessories & Merchandise team. This candidate will lead a variety of cross-functional projects related to our e-commerce business while supporting global expansion. This role will continuously enhance the overall e-commerce experience by implementing and refining strategies that bring our existing products to life and by leading the launches of new products. The ideal candidate is a motivated self-starter who demonstrates resourcefulness in driving programs and projects, thrives in a fast-paced environment, solves problems with relentless curiosity, extreme attention to detail and successfully manages multiple product launches and priorities simultaneously.

What You'll Do As the North America Digital Shop Manager, you will own and lead assigned omnichannel projects related to the Tesla Shop on the app, website, and in Sales, Service, and Delivery Centers (both online and offline). You will take decisive action and provide clear direction to ensure successful and timely project completion

Partner with Digital Product Management to conceptualize, test, and launch new site features that improve customer experience and performance

Manage day-to-day planning, scheduling, tracking, and reporting for category e-commerce merchandising initiatives while leading teams both on-site and remotely across diferent time zones

Lead and collaborate with cross-functional partners (including Product, Material Planning, Engineering, and Finance) on vehicle accessory and merchandise product launches. Partner with global teams to ensure successful launches that account for market-specific needs, with a strong emphasis on North American priorities

Drive measurable improvements to site navigation, product detail pages, order flow, site refreshes, and overall website design as we expand and optimize across markets

Ensure products are accurately set up globally (and optimized for North America) with correct pricing, copy, photography, product compatibility, and other PLM/PIM requirements

Create clear, easy-to-understand documentation and SOPs for a wide range of audiences so they can adopt new processes or features on day one

What You'll Bring Bachelor's degree or equivalent experience

Experience in e-commerce and/or product management/merchandising

Familiarity with CMS tools (e.g., Elastic Path, Shopify, BigCommerce, Squarespace, or similar)

Basic SQL/Python skills recommended but not required

Ability to thrive in a dynamic, growing company: demonstrate flexibility, multi-task effectively, meet deadlines in a fast-paced environment, make timely decisions, stay curious, anticipate problems, provide creative solutions, and remain coachable

Capable of adjusting communication style to the audience: dive deep into technical requirements with engineering and product teams, while simplifying concepts for business, field teams, and leadership (verbal and written)

Spanish-speaking preferred but not required

Benefits

Along with competitive pay, as a full-time Tesla employee, you are eligible for the following benefits at day 1 of hire:

Medical plans > plan options with $0 payroll deduction

Family-building, fertility, adoption and surrogacy benefits

Dental (including orthodontic coverage) and vision plans, both have options with a $0 paycheck contribution

Company Paid (Health Savings Accounts) HSA Contribution when enrolled in the High-Deductible medical plan with HSA

Healthcare and Dependent Care Flexible Spending Accounts (FSA)

401(k) with employer match, Employee Stock Purchase Plans, and other financial benefits

Company paid Basic Life, AD&D

Short-term and long-term disability insurance (90 day waiting period)

Employee Assistance Program

Sick and Vacation time (Flex time for salary positions, Accrued hours for Hourly positions), and Paid Holidays

Back-up childcare and parenting support resources

Voluntary benefits to include: critical illness, hospital indemnity, accident insurance, theft & legal services, and pet insurance

Weight Loss and Tobacco Cessation Programs

Tesla Babies program

Commuter benefits

Employee discounts and perks program

Earned Wage Access: Real-time pay access paid daily, subject to eligibility and schedule (applicable for below Sr. Managers levels)

Expected Compensation

$137,560 - $240,540/annual salary + cash and stock awards + benefits Pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. The total compensation package for this position may also include other elements dependent on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

Tesla is an Equal Opportunity / Affirmative Action employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, disability, protected veteran status, gender identity or any other factor protected by applicable federal, state or local laws.

Tesla is also committed to working with and providing reasonable accommodations to individuals with disabilities. Please let your recruiter know if you need an accommodation at any point during the interview process.