[HCM] Growth Marketing Manager

• Execute Go-To-Market (GTM) Strategy: Design and operate end-to-end product launch campaigns (brand positioning, core messaging, target customer profiles, and distribution channels).
• Optimize Growth & Performance Channels: Direct and optimize Paid Ads campaigns (Meta, Google, TikTok, LinkedIn) to acquire Beta Users / Waitlist / Signups at optimal costs (lowest CAC).

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• Experience: 3 – 6 years of experience in Marketing, including experience in Senior/Lead/Managerial roles at Tech Startups, Scale-ups, or Performance Agencies.
• Hands-on GTM Experience: Directly launched or played a key role in launching at least 01 tech product (App, SaaS, Web Platform, Fintech, etc.).
• Data-driven Mindset: Proficient in analytics tools (Google Analytics 4,...