Visual Merchandiser

Job Requirements • Bachelor’s Degree in Visual Communication Design, Interior Design, Fashion, Marketing, or related field. • Minimum 2 years of experience as a Visual Merchandiser, preferably in retail, fashion, beauty, lifestyle, or eyewear. • Experience handling VMD and POSM execution across multiple stores. • Strong understanding of visual merchandising, product display, store layout, and customer flow. • Experience managing POSM such as hanging banners, wobblers, POP displays, easels, price holders, and other in-store materials. • Strong visual sense with a creative and innovative mindset. • Able to translate visual concepts into practical and effective in-store execution. • Proficient in Adobe Illustrator, Photoshop, Canva, or similar graphic design tools. • Strong communication, negotiation, and vendor coordination skills. • Good analytical and problem-solving skills. • Able to create reports, presentations, and VMD guidelines. • Strong teamwork and cross-functional collaboration skills. • Willing to work WFO and travel regularly to Kacamatamoo stores. • Have a private vehicle and be comfortable traveling between stores.

Job Description • Develop and implement visual merchandising strategies aligned with Kacamatamoo’s brand identity, product positioning, and sales objectives. • Create and execute attractive eyewear and store displays, including product displays, signage, POSM, window displays, floor plans, and promotional areas. • Ensure frames, lenses, accessories, and promotional materials are displayed attractively and effectively to encourage customer engagement and purchase. • Manage and maintain VMD points across Kacamatamoo stores to ensure consistent visual standards and brand presentation. • Develop and execute VMD concepts for new product launches, campaigns, seasonal, and festive promotions. • Manage POSM materials such as hanging banners, wobblers, POP displays, easels, price holders, and other in-store materials. • Create VMD guidelines and briefs for store teams and assistant merchandisers to ensure proper execution. • Conduct regular store visits to monitor VMD implementation, identify issues, and provide improvement recommendations. • Review store layouts and product displays based on store conditions, customer flow, product focus, and campaign objectives. • Develop, revise, and present visual merchandising concepts and proposals to internal stakeholders. • Coordinate with Marketing, Creative, Product, and Store Operations for campaigns, product launches, and store activities. • Coordinate with suppliers/vendors for POSM production, installation, and quality control. • Monitor VMD and POSM execution timelines and ensure all materials are delivered and installed properly. • Prepare VMD reports, store visit reports, and presentation materials with actionable recommendations. • Keep up with retail, fashion, eyewear, and visual merchandising trends to develop fresh and relevant store concepts.

Skills: Adobe After Effects, Film and Television Visual Design, Video Color Grading