Social Media Manager
What You'll Do
Brand Voice and & Content
- Own the day-to-day tone across TikTok, Instagram, X, Reddit, and YouTube
- Partner with content team to conceive, script, shoot, and edit social-first content, from quick-turn reactive posts to planned campaign content
- Build and manage the content calendar, balancing always-on posts with product launches, network news, and cultural moments
- Spot trends and platform shifts early, and translate them into brand-relevant content
- Partner with internal and external teams to keep messaging and brand experience consistent without sounding like a robot
Strategy & Performance
- Set and report on social KPIs (e.g. follower growth, engagement, traffic, and downstream conversion/signups) and use them to shape what we make next
- Run regular performance reporting and translate the data into specific "do more of this, kill that" recommendations
- Identify and act on opportunities to turn organic social moments into acquisition or retention wins
- Keep a pulse on competitors and the broader culture landscape to inform what US Mobile should be doing next
Community & Real-Time
- Manage community interactions and inbound engagement across channels, maintaining a distinct, human brand voice in every reply
- Monitor for and jump on real-time cultural and platform moments with a bias for speed over polish
- Surface user-generated content, fan moments, and community insight back into the content pipeline
What We're Looking for
- 3–5 years of hands-on social media experience at a brand, agency, or fast-moving startup — bonus points if you've grown an account from a cold start
- A portfolio or examples of content you personally created, wrote, or edited — not just campaigns you oversaw
- Comfort being both the creative and the analyst: you can shoot/edit a TikTok in the morning and defend a KPI dashboard in the afternoon
- Excellent, adaptable writing — you can shift tone across platforms without losing a consistent brand personality
- A genuine, current relationship with the internet: you know why something is funny or shareable before it's explained to you
- Bias for action — comfortable publishing and iterating in real time rather than waiting for a dozen rounds of approval
- Experience with social analytics/listening tools
Benefits and Perks
- Annual company offsite and hackathon in a global destination. Past locations include Dubai, Japan, and Hawaii, with New Zealand planned for 2027
- Competitive Salary
- Gym reimbursement
- Commute reimbursement
- Flexible working hours
- Professional development stipend
- Flexible time off
- Cell phone service (up to $100/mo)