Marketing Executive

We are currently hiring for our client, TodayPlus, who is expanding its business into Indonesia. They are looking for a Marketing Executive / Senior Marketing Executive to join their team.

Key Responsibilities

• Develop and execute marketing plans and strategies for TodayPlus Indonesia, aligned with regional business and brand objectives.
• Plan, manage and execute events, family activities, workshops, seminars, community programmes and marketing campaigns from ideation to on-ground execution.
• Manage TodayPlus Indonesia’s social media accounts, including content planning, campaign coordination and engagement.
• Identify, engage and manage KOLs, influencers, partners and communities for campaigns and events.
• Build and maintain relationships with clients, partners and communities through regular engagement and activities.
• Develop marketing plans, campaign concepts, proposals and presentation materials.
• Coordinate with vendors, venues, partners and other external stakeholders to ensure smooth and timely execution of activities.
• Manage multiple projects and campaigns simultaneously across different marketing initiatives.
• Monitor campaign, social media and event performance, and provide recommendations for improvement.
• Work closely with the Singapore/regional team on marketing direction, branding, campaigns and regional initiatives.
• Support other marketing and business-related projects as required.

Job Requirements

• Bachelor's Degree in any relevant field.
• Minimum 2 years of relevant marketing experience.
• Experience in digital marketing, social media, campaign management, events, brand management and/or PR.
• Hands-on experience in planning and executing events and activities is preferred.
• Experience managing KOLs/influencers, communities or partnerships would be an advantage.
• Strong project-management and organisational skills with the ability to handle multiple projects concurrently.
• Good interpersonal skills and able to work effectively with internal teams, clients, vendors and external partners.
• Able to communicate well in English and Bahasa Indonesia, as the role requires regular coordination with the Singapore/regional team.
• Resourceful, proactive and comfortable working in a fast-paced, hands-on environment.
• Relevant PR/media relations experience is a plus.

Skills: Digital Marketing, Marketing Communications, Market Research, KOL Operation, Social Media, Content Marketing, Content Strategy, Marketing Strategy