Digital Marketing Specialist

Responsibilities:

• Develop and implement digital marketing strategies to promote the company’s event management services.
• Manage social media platforms and create engaging content showcasing events and services.
• Plan and monitor online advertising campaigns to attract potential clients.
• Promote upcoming events, event packages, and special offers across digital platforms.
• Implement SEO strategies to improve the company’s online visibility.
• Manage online enquiries and support client engagement.
• Monitor campaign performance and prepare marketing reports.
• Identify digital marketing trends and opportunities to increase brand awareness and attract clients.

Requirements:

• Bachelor’s degree or relevant certification in Marketing, Communication, or a related field.
• Minimum of 2 years’ experience in digital marketing.
• Experience in event management, hospitality, or related industries is an added advantage.
• Good knowledge of social media marketing and digital advertising.
• Understanding of SEO, content creation, and online campaign management.
• Proficiency in Google Analytics, Meta Ads Manager, Google Ads, Canva, or similar tools.
• Excellent written and verbal communication skills.
• Creativity, attention to detail, and good organisational skills.