Content & Social Media Specialist

Are you a creative powerhouse with a passion for digital storytelling? Do you thrive in crafting compelling narratives that resonate across various online platforms? We are on the hunt for a dynamic Content & Social Media Specialist to join our vibrant team in the heart of Cairo, Egypt ! This is an incredible opportunity to shape our digital voice, engage with our audience, and drive impactful marketing initiatives. If you're ready to make your mark in the fast-paced world of marketing, this role is for you! Overview As our Content & Social Media Specialist, you will be at the forefront of our digital presence, responsible for developing and executing innovative content and social media strategies. You'll be instrumental in building brand awareness, fostering community engagement, and supporting our overall marketing objectives. This is a crucial on-site role where your daily contributions will directly influence our success. Responsibilities Strategize & Plan: Develop and implement comprehensive content and social media strategies aligned with business goals. Content Creation: Produce high-quality, engaging, and relevant content across various formats, including text, image, and video, for all digital channels. Social Media Management: Oversee the daily management of all social media platforms, including scheduling posts, community engagement, and responding to inquiries. Campaign Execution: Plan, execute, and monitor digital marketing campaigns, ensuring maximum reach and impact. Performance Analysis: Track, analyze, and report on content and social media performance using analytics tools, providing insights and recommendations for optimization. Trend Scouting: Stay abreast of the latest digital marketing trends, tools, and best practices, integrating new ideas into our strategy. Brand Voice: Maintain a consistent brand voice and visual identity across all digital communications. Skills & Technologies You'll leverage your expertise in E-Marketing , Marketing , and Social Media daily. Proficiency in Content Creation and compelling Copywriting is key. Experience with SEO best practices, Digital Marketing Strategy , and Campaign Management will be highly valued. Familiarity with Graphic Design Tools like Canva for visual content and strong Analytics & Reporting capabilities are essential. Growth Opportunities We are committed to your professional development! You'll have access to continuous learning, workshops, and the chance to expand your skills in diverse areas of digital marketing. Grow your career within a supportive environment that champions innovation and personal achievement. Team & Culture Join a collaborative, energetic, and forward-thinking marketing team. We foster a culture of creativity, open communication, and mutual respect. Your ideas will be heard, and your contributions celebrated in an environment designed for success and enjoyment. Impact Your work will have a tangible impact on our brand's visibility and engagement, directly contributing to our growth and market presence. You will be a key player in shaping our digital narrative and connecting us with our audience in meaningful ways.

Your Journey to Success Starts Here! Experience That Excites: Possess 2-5 years of dedicated experience in content creation, social media management, or digital marketing roles. We're seeking an Experienced professional ready to hit the ground running!

Mastery of Marketing: A strong foundation in E-Marketing , Marketing principles, and Social Media platforms is essential.

Content Virtuoso: Proven ability in Content Creation and exceptional Copywriting skills to craft engaging narratives.

Digital Strategist: Demonstrated experience with Digital Marketing Strategy , Campaign Management , and a solid understanding of SEO (Search Engine Optimization) best practices.

Community Builder: Expertise in Community Management and fostering online engagement.

Analytical Acumen: Proficient in Analytics & Reporting to measure performance and drive data-driven decisions.

Creative Edge: Familiarity with Graphic Design Tools (e.g., Canva) for creating compelling visual content.

Communication Champion: Excellent Communication skills, both written and verbal, to articulate ideas and interact effectively with diverse audiences.

Location & Commitment: Must be able to work on-site in Cairo, Egypt , contributing to our vibrant team culture.

Social media strategy and community management (Instagram, Facebook, LinkedIn, Tik Tok)

Content planning and editorial calendars

Copywriting and storytelling in both Arabic and English

Brand-voice development and consistency across two distinct brands

Basic performance analysis — reach, engagement, and conversions

Working knowledge of AI content tools (Chat GPT, Claude, Midjourney) for drafting and ideation