content creator team leader

• Lead, mentor, and manage the daily workflow of the Copywriting team and the Social Media Content team.
• Develop content strategies and editorial/social media calendars per client, aligned with campaign and sales objectives.
• Review and approve copy and social media content before publishing to ensure quality and brand consistency.
• Coordinate with the Design, Performance Marketing, and Account Management teams to ensure integrated campaigns.
• Ensure all content aligns with each brand’s tone of voice and communication guidelines.
• Define and track content KPIs (engagement, reach, conversion-supporting content, turnaround time).
• Provide coaching, mentorship, and performance feedback to team members.

Stay updated on e-commerce, social media, and consumer trends to keep content competitive

• Analyze content performance and provide regular reports on engagement, reach, and team output to management.

Collaborate with the Performance Marketing team to support A/B testing with copy variations.

• Team Leadership:

Set individual and team goals, conduct regular 1:1s and performance reviews, and build a collaborative, feedback-driven team culture across both teams.

Experience: At least 2+ years of proven experience in a content leadership or lead copywriter role within a digital agency targeting the Saudi E-commerce market .

Language Mastery: Impeccable native-level written Arabic skills with strong English proficiency.

Market Insight: Deep understanding of the Saudi audience, consumer behavior, regional dialects, and trending culture in the GCC.

Platform Expertise: Strong knowledge of major social media platforms (TikTok, Snapchat, Instagram, X) and E-commerce content best practices.

Conversion-Driven Mindset: Solid grasp of how direct response copywriting supports performance marketing and drives sales/conversions.

Leadership Skills: Excellent project management, deadline adherence, communication, and team management capabilities.