Product Senior Executive

Company Description

Our client is a globally recognized consumer technology company with a strong presence in Singapore. Location: North-East Region

Job Summary

The role supports product planning, Go-to-Market (GTM) execution, and commercial operations for the Singapore market, working closely with Headquarters and local cross-functional teams.

Key Responsibilities

• Develop and execute local GTM strategies aligned with Headquarters’ framework and market requirements.
• Analyze market trends, competitors, channel dynamics, and consumer insights to support launch, pricing, and promotional decisions.
• Manage end-to-end product launch plans, timelines, and market readiness.
• Coordinate with Sales, Retail, Marketing, Training, Operations, and Headquarters.
• Plan promotional campaigns, product bundles, trade-in programmes, and customer engagement activities.
• Monitor competitor activities and GTM performance, including product listings, merchandising, sell-out, and campaign effectiveness.
• Prepare market intelligence, post-launch reviews, and improvement recommendations.
• Manage project tracking, stakeholder communication, and issue resolution.

Requirements

• Bachelor’s degree in Business, Marketing, Engineering, or a related discipline.
• 3–5 years of experience in Product Management, Product Marketing, GTM, Category Management, or Commercial Operations.
• Experience in consumer electronics, retail, FMCG, or technology is preferred.
• Strong analytical skills and proficiency in Microsoft Excel and PowerPoint.

Excellent project coordination and communication skills.

• Able to manage multiple projects in a fast-paced environment.
• Experience working with regional or Headquarters teams would be an advantage.
• Proficient in English. Proficiency in Mandarin would be an advantage, as the role requires communication with Mandarin-speaking stakeholders at Headquarters.
• Candidates who are available to commence work at short notice would be an advantage.

Only shortlisted candidates will be contacted.

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