Senior Creative Strategist

Accountabilities: As a Senior Creative Strategist, you will lead the development of high-performing creative strategies by combining research, storytelling, and performance analysis. Your main responsibilities will include:

Conducting deep customer research to understand audience behaviors, pain points, motivations, and buying triggers.

Analyzing competitors, market trends, and advertising libraries to identify new creative opportunities and winning angles.

Developing creative strategies, hooks, messaging frameworks, and positioning concepts that drive customer engagement.

Writing high-converting scripts for short-form ads, long-form video sales letters, AI-generated UGC content, and static advertisements.

Creating landing pages, advertorials, listicles, and other direct-response marketing assets.

Producing detailed creative briefs that clearly communicate concepts, objectives, and execution requirements.

Collaborating with video editors, designers, and copywriters to ensure creative assets align with strategic goals.

Reviewing campaign performance data to understand why creatives succeed or underperform.

Using insights from testing and analytics to continuously improve messaging, concepts, and advertising performance.

Leveraging AI tools to accelerate research, ideation, script creation, and creative workflows while applying strategic human judgment.

Requirements:

The ideal candidate is a data-driven creative strategist with strong direct-response marketing experience and a passion for developing scalable advertising concepts. You should bring:

3+ years of experience in Creative Strategy, Performance Marketing, Direct Response Copywriting, or similar roles for DTC brands.

Proven experience creating and scaling successful Meta advertising concepts.

Strong understanding of direct-response advertising principles and performance marketing frameworks.

Experience collaborating directly with creative teams, including video editors, designers, and copywriters.

Ability to analyze creative performance metrics and translate insights into actionable improvements.

Excellent written and spoken English communication skills.

AI-native mindset with experience using AI tools for research, content creation, and creative development.

Strong strategic thinking skills with the ability to develop concepts before execution.

Ability to work independently, manage priorities, and take ownership of creative initiatives.

Availability to work with at least 6 hours of overlap between 9:00 AM and 6:00 PM (GMT+3).

Preferred qualifications include:

Experience in supplements, health, beauty, apparel, lifestyle, or other consumer product industries.

Experience creating AI-generated UGC advertisements.

Familiarity with Meta Ads Manager and Meta Ad Library.

Knowledge of direct-response frameworks such as AIDA, PAS, or value-based offer strategies.

Experience using AI creative tools such as ChatGPT, Claude, Gemini, Midjourney, Runway, or similar platforms.

Benefits:

The role offers a flexible remote environment with opportunities to work on impactful creative campaigns and grow within a performance-focused marketing team. Benefits include:

Fully remote work opportunity.

Competitive monthly salary of $3,000 - $4,500.

18 paid vacation days annually after successful completion of the probation period.

5 paid sick days.

Health insurance coverage after 6 months.

International company retreat opportunities after 6 months.

Christmas bonus after 3 months.

Regular salary reviews and promotion opportunities every 6–12 months.

Opportunity to work with innovative creative strategies, AI tools, and global consumer brands.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether? 

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

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