SENIOR SALES & MARKETING EXECUTIVE
Drive end-to-end sales performance by generating, qualifying, and converting high-value leads through cold calling, referrals, digital platforms, corporate partnerships, and events.
Conduct product presentations and demonstrations to prospective clients.
Manage and maintain accurate and up-to-date CRM records for the entire team, maintain the sales pipeline, and track the sales process.
Track the flow of touchpoints for new prospects and existing clients for the entire team.
Build, manage, and retain strong client relationships by providing professional pre-sales engagement, guided client visits, and structured after-sales support.
Support and execute branding and marketing initiatives by implementing approved marketing strategies, participating in activations, and analyzing market trends to identify new business opportunities.
Actively market and promote SRM eProcurement products across Africa, targeting SMEs and corporate clients.
Prepare and submit accurate daily, weekly, and periodic sales reports, forecasts, and activity logs to management.
KEY REQUIREMENTS
- Bachelor’s degree in Sales, Marketing, Business Administration, Commerce, or a related field.
- At least 7 years’ proven experience in B2B sales, preferably selling SaaS, software, technology solutions, procurement solutions, or professional services.
- Sales and Marketing certification is an added advantage.
- Experience selling to corporates, SMEs, and senior decision-makers is highly desirable.
- Experience working with CRM systems and structured sales pipelines.
- Experience selling across multiple African markets will be an added advantage.
- Knowledge or experience in procurement, supply chain, ERP, eProcurement, Source2Pay, or related business technology solutions will be a strong advantage.
KEY SKILLS
- Strong B2B SaaS sales and business development skills.
- Strong negotiation, communication, and interpersonal skills.
- Knowledge of software distribution.
- Ability to engage confidently with C-suite and senior procurement executives.
- Tech-savvy with strong digital and social media selling capabilities.