Branding & Marketing Manager

Responsibilities: Brand & Marketing Strategy: Develop and implement branding and marketing strategies aligned with organisational goals. Strengthen IfeanHealth's market positioning, visibility, and brand reputation. Ensure consistent brand identity, messaging, tone, and visual standards across all communication channels. Develop and manage marketing campaigns for services, programmes, partnerships, and events.

Digital Marketing & Content: Develop strategies to increase brand awareness, audience engagement, enquiries, and conversions. Provide direction to Content Creators and oversee the quality and alignment of marketing content. Oversee content for social media, website, newsletters, brochures, presentations, campaigns, and other communication materials. Monitor digital trends and identify opportunities to improve the organisation's online presence.

Market Research & Communications: Conduct market and competitor research to identify trends, customer needs, and growth opportunities. Use customer insights to improve marketing strategies, messaging, and campaigns. Develop compelling communications around IfeanHealth's services, impact, partnerships, programmes, and achievements.

Requirements: Bachelor's degree in Marketing, Mass Communication, Business Administration, Public Relations, Advertising, or a related field. Proven experience developing and implementing marketing campaigns and strategies. Experience in brand management, digital marketing, and content strategy. Experience managing or coordinating creative teams.

Skills & Competencies: Strong strategic and creative thinking. Excellent written and verbal communication skills. Strong understanding of branding, digital marketing, and social media. Strong analytical and problem-solving abilities. Customer and commercially focused. High attention to detail and ability to manage multiple priorities. Proficiency in Canva, Meta Business Suite, Google Analytics, and other marketing tools is an advantage.