Social media and content creator

Responsibilities:

Create and manage engaging social media content across relevant platforms. Develop content calendars, captions, graphics, reels, and short-form videos. Execute social media campaigns to increase reach, engagement, and leads. Monitor trends, audience behaviour, and competitor activities. Support paid advertising, SEO, and other digital marketing initiatives. Track social media performance and provide basic analytics reports.

Requirements:

1-2 years of experience in social media or digital marketing Strong content creation, copywriting, and storytelling skills. Proficiency in Canva and basic video editing tools. Good understanding of social media analytics, SEO, and paid advertising. Creative, digitally savvy, proactive, and commercially minded.

KPIs:

Audience growth Engagement and reach Content performance Lead generation Digital campaign results