Digital Marketing Specialist

What You’ll Do Run digital campaigns (Meta, Google, TikTok) to drive app installs, leads and paid conversions, optimize CPL/CPA/CAC… to deliver KPI targets on schedule. Manage and optimize the lead flow from ads to the telesales/agent team to enhance Acquisition Rate. Execute promotional strategies for flash sales, mega campaigns, and product launches with strong ROAS. Develop toolkits, ads,...

3+ years in performance marketing, growth, or e-commerce. Strong in Meta/TikTok/Google Ads, A/B testing, CRM tools. Data-savvy with tools like GA4, Appsflyer, Metabase, PowerBI. Experience using and building AI automation tools for marketing work. Creative thinker with a bias for action and rapid testing, with a foundation understanding of AARRR funnel. Comfortable in a fast-paced, cross-functional startup...