Affiliate Marketing Manager

Responsibilities:

Develop and implement affiliate marketing strategies to increase online sales and brand awareness. Recruit, onboard, train, and manage affiliates, influencers, agents, and online sales partners. Develop campaigns, promotions, and incentives that encourage affiliates to actively promote the brand. Provide affiliates with product information, marketing materials, sales scripts, and promotional content. Monitor affiliate-generated leads, traffic, conversions, and sales. Set sales targets for affiliates and monitor performance against targets. Identify and build relationships with high-performing affiliates and influencers. Explore new online channels and communities for promoting the company’s products. Work closely with the Sales and Marketing teams to develop campaigns that drive customer acquisition. Monitor competitors, market trends, and customer behaviour to identify growth opportunities. Ensure the brand is properly represented across affiliate and digital marketing channels. Track commissions and coordinate with Finance to ensure accurate affiliate payments. Prepare weekly and monthly reports on affiliate activities, sales, conversions, and revenue. Identify underperforming affiliates and provide coaching and strategies to improve their results. Continuously develop new ideas and strategies to increase the company’s online presence and e-commerce sales.

Requirements:

A minimum of an HND in Marketing, Business Administration, E-commerce, Mass Communication, or a related field. A minimum of 2–5 years of experience in affiliate marketing, e-commerce, digital marketing, sales, or business development. Proven experience building and managing an affiliate, agent, influencer, or sales network. Experience in promoting products through social media and other digital platforms. Strong understanding of e-commerce sales processes and customer acquisition. Experience working with sales targets, commissions, and performance-based campaigns. Ability to analyse sales and marketing performance data. Good knowledge of social media marketing and online promotional strategies. Strong communication, negotiation, and relationship-management skills. Must be proactive, target-driven, creative, and results-oriented.