Global Brand & Communications Marketing Manager
BrandPit Logo freelance global brand & communications marketing manager. retail, amsterdam
Join us as the freelance global brand & communications marketing manager on our mission to help empower parents and children to discover the world together! We are a premium Dutch parental company that reinvented the stroller 20 years ago. We continue to bring a pioneering mindset and an obsession with quality to everything we do and we're looking for entrepreneurial and passionate people to join us. With design and innovation-led in-house, production in our own factory in Xiamen, and a global footprint of offices we are proud of our creativity, diversity, and cultural inclusion. freelance global brand & communications marketing manager
This role is both a strategic and action-oriented function. Within the Brand & Innovations team, you will shape and build our Global Brand & Communications; bringing new product propositions to life. We are looking for someone that balances the creative intuition of a brand manager, has experience within PR & Communications, and owns a strong business mindset. In this role, you will focus on brand initiatives, new product launches, campaigns, influencer activations, and ongoing product portfolio communications.
- Creatively and strategically position products and services to make them desired, talked about, and recommended to drive market share growth and profitability
- Use consumer insights to inform innovative marketing campaigns that drive consideration, conversion, and advocacy
- Improve the customer and consumer brand and product experience, resulting in increased sales and consumer reviews and recommendations
- Participate in cross-functional teams to bring to life product and services innovation from concept to launch
- Lead the creative briefing and development of integrated launch campaigns, assets, toolkits, and activation guidance for new product launches to Regional teams
- Drive ESG content produc...