KOL & Affiliate Supervisor

Responsibilities:

• Lead and supervise the KOL & Affiliate team to achieve monthly targets.
• Develop and execute KOL & Affiliate strategies to increase brand awareness, engagement, GMV, and sales.
• Identify, recruit, and maintain relationships with KOLs, influencers, creators, and affiliates.
• Manage end-to-end campaigns, including creator selection, briefing, negotiation, execution, and evaluation.
• Negotiate KOL rates, affiliate commissions, deliverables, and campaign terms.
• Monitor and analyze campaign performance, including views, engagement, GMV, orders, conversion rate, and ROI.
• Identify high-performing creators and develop strategies to maximize their performance.
• Build and maintain a strong KOL & Affiliate database.
• Coordinate with Content, Marketing, and E-commerce teams to ensure campaign objectives are achieved.
• Prepare regular performance reports and provide recommendations to management.

Requirements:

• Minimum 3-5 years of experience in KOL leader, Influencer Marketing, Affiliate Marketing, or related fields.
• Strong understanding of TikTok, TikTok Shop, Affiliate Marketing, and Influencer Marketing.
• Proven experience managing KOLs, creators, or affiliates.
• Strong negotiation, communication, and relationship-building skills.
• Data-driven and able to analyze campaign performance and sales metrics.
• Strong leadership and team management skills.
• Target-oriented, proactive, creative, and adaptable to fast-changing social media trends.
• Experience in e-commerce, FMCG, beauty, mother & baby brands is a plus.

Skills: Negotiation Skills, Tiktok Affiliate, Data Analysis, KOL Operation, Affiliate Marketing, Leadership, TikTok