Finance Operations Lead

What you're actually taking on

Four entities. Three currencies. $5M+ moving monthly. Ad accounts funded daily across GBP and AED. Revenue flowing from Whop into UAE structures. A payment infrastructure mid-transition. An external bookkeeping partner who needs managing to a standard.

The finance function works. It just works with too many manual steps, too much chasing, and not enough visibility for the people running the business.

Your job is to close that gap — clean systems, automated where possible, visible at a glance.

What you'll own

Cash flow and treasury

Own the daily cash cycle across all entities

Manage high-volume USD revenue from Whop into UAE accounts

Fund GBP/AED corporate cards for Meta ad spend daily — ad accounts don't pause on your watch

Build a live cash position view the founding team can read without asking

Payment infrastructure

Lead the migration from Pleo/UK setup to Qashio (UAE-native)

Evaluate Whop's virtual card platform for automated Meta spend

Remove manual card-topping entirely — tracked, reconciled, automated

Systems and reporting

Audit every manual process; automate what repeats

Build SOPs across cash, payments, refunds, reconciliation; make sure they're followed

Manage Emifast (external bookkeeping) on accuracy and timeliness across Xero

Deliver a weekly cash and P&L view in five bullet points, not twenty tabs

Requirements

Who you are

You've run finance in a real operational environment — high transaction volume, multiple currencies, entities that each have their own quirks. You use AI tools in your day-to-day (seriously, not as a buzzword). You build systems rather than spreadsheets. You flag problems before they become escalations. You don't need to be chased.

You're probably not looking aggressively. You're in a role that works fine but doesn't stretch you, or one where the complexity was real but the scope wasn't.

Requirements

7+ years in finance operations, treasury, or hands-on senior finance

Multi-currency, multi-entity experience at genuine transaction volume

Systems builder — SOPs, automations, process design

Xero, Wise, corporate card platforms (Pleo, Qashio or similar)

Actively uses AI in finance reporting or operations

Experience managing external bookkeeping or accounting partners

Highly desirable

UAE / DMCC entity experience

Performance marketing or high ad-spend environment

CIMA, ACCA, or CA qualified

Benefits

What you get

Direct line to founders — no layers, no politics

Real operational complexity from day one

Fully remote, contractor agreement

Scope that grows with what you build