Key Responsibilities :
Develop and execute franchise expansion strategy for B2B cargo & LTL
Acquire and onboard franchise partners (transporters, communities, aggregators)
Design and manage partner commercial models (wholesale vs commission)
Identify and remove pricing & non-pricing blockers to franchise growth
Work with Sales & Ops to ensure BAU readiness for franchise rollout
Manage partner performance, incentives, and retention
Gather market feedback and translate into commercial & operational improvements
Support regional reporting and growth planning
Must-Have (Non-Negotiable) :
Experience in B2B logistics, cargo, trucking, or freight
Hands-on exposure to partner / franchise / agent network expansion
Strong understanding of wholesale vs commission pricing
Experience working with transporters, aggregators, or B2B shippers
Commercial negotiation & partner margin management
Ability to work cross-functionally (Sales, Ops, Pricing)
Nice-to-Have (Strong Advantage):
Experience in freight aggregators or logistics tech platforms
Exposure to LTL cargo operations
Experience scaling community-based partners
Familiarity with maklon / manufacturing supply chains
Regional or multi-city expansion experience