Commercial Growth Manager
About Dwelly
Dwelly is building the AI operating system for residential lettings. Its growing network of agencies provides its AI with real-world data, continuous feedback, and control over complete workflows, making exceptional service the standard for landlords and tenants. Today, Dwelly operates more than 15,000 properties and $470 million in GMV, making it one of the UK’s ten largest lettings operators. The company has raised $263 million.
We’re a fast-growing, product-focused company, backed by top-tier investors and led by a team with deep experience in real estate, technology, and operations.
Position Summary
The Commercial Growth Manager is responsible for leading branch performance across people, portfolio growth, customer service, and commercial results. As part of a fast-growing group built through acquisition, the role plays a key part in embedding new ways of working, driving local execution, and ensuring successful adoption of group initiatives.
It offers a clear progression pathway from leading a single branch to managing multiple branches, with opportunities to progress into regional and national leadership roles as the business continues to scale.
Key Responsibilities:
Team leadership
Build a high-performing local team through hiring, performance management and day-to-day leadership
Set the standard for service quality and commercial discipline in the branch
Portfolio growth & landlord relations
Own the landlord retention plan and churn prevention through proactive relationship management and issue resolution
Win new landlord instructions via local and central lead generation
Increase share of landlord wallet (new properties and services upsell from existing landlords)
Maintain a healthy instruction pipeline and conversion metrics (lead → valuation → ToB signed)
Develop local partnerships to attract new landlord leads
Revenue per property growth
Ensure optimal rent pricing, balancing speed to let, rent level and landlord outcomes
Maximise management fee in line with company pricing policy
Upsell existing landlords (higher packages, additional services)
Operational coordination & service quality
Coordinate all local operations and ensure alignment with central service functions.
Act as an escalation point for service quality issues.
Identify recurring failures and drive fixes through cross-functional escalation and local coordination
Commercial ownership
Own the full P&L of your branch, with full accountability for local budgeting and budget execution
As you progress to a cluster, take on P&L accountability across up to three branches
Qualifications & Preferred Background:
People management experience — hiring, coaching, performance management, building a team
Change and integration experience — a proven ability to land new ways of working and lead teams through transition.
Relationship management and retention skills, with a track record of growing a landlord base
Full understanding of the lettings cycle (Tenancy, PM, compliance), with strong sales skills and commercial acumen
Commercial strategy development and implementation experience — rent pricing, fees, discounts
Sales partnership building experience (B2B referrals)
P&L literacy, budgeting and cost control
Compensation & Benefits:
Competitive salary based on performance, recognising exceptional contributions to our integration success.
What is it like being a Dwell-er?
Feel free to check out Dwelly Core Principles . That’s about what we believe in, how we operate and make decisions.
What we offer is not a fancy office or a static workplace. Instead, this is solving one of worlds’ most complex problems in the largest consumer industry in the world (residential rentals), to improve the experience for >30% of households (>5M in the UK, and >100M including EU and US) that live in rental homes.
This is about disrupting the largest, most antiquated industry in the world, with one of the strongest operational and technical teams that exist in the UK and the EU. We work hard, and we shoot for extremely ambitious results. But we want people to be proud of what they’ve built and be able to look back and say one day “hell yeah, that was me that did it all”.
Customer obsession rather than competitive focus
Passion for invention
Operational excellence
Long-term thinking
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