Senior Marketing Executive

Digital Zone overview

Digital Zone is a fast-growing digital payments and voucher platform, active in Iraq and expanding into Saudi Arabia and the UAE. We operate across gaming, telco, streaming, e-commerce, and live events — and we’re building the marketing team to match our ambitions.

We’re looking for a senior marketing manager to own and run marketing campaigns end-to-end — from planning through execution and performance review. You’ll report to the head of marketing, work closely with brand, creative, and growth, and be hands-on in getting campaigns live, on-brand, and delivering results across our markets.

What you’ll do

Campaign planning & execution

Plan and run always-on and campaign-based marketing activity across Iraq, KSA, and UAE

Own campaign timelines, budgets, and briefs from kickoff through to launch and wrap-up

Write clear creative and media briefs, and coordinate with creative and external agencies on delivery

Ensure every campaign lands on-brand, on-time, and on-budget

Channel & performance management

Manage marketing execution across paid, social, content, and partnership channels

Track campaign performance against KPIs and report out on results and learnings

Work with growth and analytics to optimize campaigns based on performance data

Support always-on content calendars alongside campaign moments

Cross-functional collaboration

Partner with the senior brand manager to keep campaigns aligned with brand positioning and guidelines

Work with product and partnerships on go-to-market plans for new launches and features

Coordinate with CRM and lifecycle teams to ensure consistent messaging across owned channels

Brief and manage day-to-day relationships with external creative and media agencies

Market adaptation

Adapt regional and global campaign ideas for local market nuances (Iraq, KSA, UAE)

Bring market and consumer insight into campaign planning and briefs

Requirements

What we’re looking for

Must-haves

5–8 years in marketing, with hands-on campaign planning and execution experience

Proven ability to manage multiple campaigns and stakeholders at once

Experience briefing and working with creative teams and external agencies

Strong project management skills, comfortable owning timelines and budgets

Data-driven approach to evaluating and optimizing campaign performance

Strong written and verbal communication skills

Arabic speaker

Iraq-based

Nice to have

Experience in gaming, telco, fintech, or e-commerce categories

Familiarity with markets (Iraq, KSA, UAE)

Experience with performance ad platforms (Meta, TikTok, YouTube)

Benefits

Immediate, large-scale impact on a high-growth business

Top-of-the-market compensation packages

Work alongside top regional talent, with team members from Talabat, Careem, Etisalat, and more