KOL Intern

Job Description

• Identify, research, and build a database of potential Key Opinion Leaders (KOLs), influencers, and content creators aligned with WM Center's brand and marketing objectives.
• Initiate and maintain communication with KOLs to establish positive relationships and explore potential collaborations.
• Independently manage KOL coordination, including outreach, follow-ups, briefing, scheduling, and collaboration arrangements.
• Build engaging and positive interactions with KOLs to create a comfortable and enjoyable collaboration experience.
• Coordinate with internal teams to ensure smooth execution of KOL campaigns and deliverables.
• Monitor KOL collaboration performance, track content deliverables, and prepare campaign reports and evaluations.
• Stay updated on influencer trends, social media developments, and potential collaboration opportunities.

Job Requirement

• Currently pursuing or recently graduated from a Bachelor's degree in Marketing, Communication, Public Relations, Business, or a related field.
• Extroverted, outgoing, and highly sociable, with strong interpersonal and communication skills.
• Confident in approaching, engaging, and building relationships with new people, including KOLs and content creators.
• Highly independent and proactive, with the ability to manage KOL relationships and coordination with minimal supervision.
• Able to create a fun, engaging, and positive atmosphere during interactions and collaborations.
• Strong negotiation, persuasion, and problem-solving skills.
• Well-organized and detail-oriented, especially in managing multiple KOLs, schedules, and collaboration deliverables.
• Familiar with social media platforms and influencer marketing trends.
• Comfortable communicating through various channels, including WhatsApp, Instagram, email, and in-person meetings.

Skills: Microsoft Word, Microsoft Office, Customer Service, Image Editing, KOL Operation, Administration, Google Analytics, TikTok, Microsoft Excel, Teamwork