Digital Marketer

Velnode InternationalLagosroam-ngközzétéve: 2026. 10. 26.

Your tasks

  • Create compelling content: plan and produce social media posts, short-form videos, carousels, blog articles, newsletters and case studies that make process simulation clear and engaging for engineers, training managers and educators.
  • Produce the Velnode Mini Podcast: coordinate episodes, edit audio and video, and repurpose each episode into clips and posts.
  • Manage social channels: grow and engage our audience on LinkedIn, X, Instagram, YouTube and TikTok, with LinkedIn as the priority for reaching engineering professionals and decision-makers.
  • Run paid campaigns: plan, launch and optimise ads on LinkedIn, Meta and Google to drive sign-ups and qualified leads.
  • Drive website growth: improve SEO on velnode.com, write landing-page copy and support campaigns that convert visitors into users.
  • Run email marketing: build and manage newsletters, onboarding emails and nurture sequences that move free users to paid plans.
  • Support sales: create pitch materials, product explainers, brochures and demo content for the Business Development team.
  • Measure and report: track traffic, engagement, sign-ups, conversion and cost per acquisition, and share monthly insights on what's working and what to change.
  • Protect the brand: keep Velnode's voice, orange-led visual identity and standards consistent across every channel.

Requirements

  • 2–4 years' experience in digital marketing and content creation, preferably in SaaS, edtech, or B2B technology, and engineering.
  • A portfolio that shows strong writing and digital marketing work.
  • Ability to turn technical subjects into simple, engaging content. An engineering or science background, or a genuine interest in learning one, is a strong advantage.
  • Proven experience running paid ad campaigns with measurable results.
  • Working knowledge of SEO, email marketing tools and analytics (Google Analytics 4, Meta Business Suite, LinkedIn Campaign Manager).
  • Strong organisation and the ability to manage a content calendar independently.
  • A global mindset: Velnode markets to an international audience, not only Nigeria.

Nice to Have

  • Experience marketing to universities, training institutes, or industrial companies.
  • Basic knowledge of marketing automation and CRM tools.

What we offer

  • Competitive salary
  • Hybrid working from Lagos
  • Room to grow as the marketing team expands