Performance Marketing & E-commerce Manager (International Markets)
Carina is looking for a Performance Marketing & E-commerce Manager to lead our digital growth strategy and support our expansion into the GCC markets.
Key Responsibilities: Develop and execute performance marketing strategies across digital channels.
Drive revenue growth for both e-commerce and retail stores.
Manage paid media campaigns (Meta, Google, TikTok, etc.).
Optimize marketing performance based on ROI, ROAS, and conversion metrics.
Collaborate with Retail, E-commerce, and Commercial teams to maximize sales.
Analyze campaign performance and recommend data-driven improvements.
Bachelor's degree in Marketing, Business, or a related field.
5+ years of experience in Performance Marketing, preferably within retail or fashion.
Proven experience managing e-commerce growth.
Strong knowledge of Meta Ads, Google Ads, Google Analytics (GA4), and performance marketing tools.
Strong analytical and commercial mindset.
Experience with GCC markets is a plus.
Excellent English communication skills.