marketing manager
Education:
College/CEGEP. or equivalent experience.
Tasks:
- Analyze market research data to improve business decisions or activities .
- Assist in product development.
- Develop all kinds of events for publicity, fundraising and information purposes.
- Develop communication strategies.
- Direct the development and maintenance of an organization's Internet and intranet sites.
- Direct the marketing strategies of establishments.
- Establish distribution networks for products and services.
- Evaluate an organization's Internet presence.
- Implement communication strategies and programs.
- Oversee the preparation of written material for website content.
- Supervise staff.
- Train staff.
- Develop promotional materials.
- Manage contracts.
- Plan and control budget and expenditures.
- Direct and evaluate establishments and departments that develop and implement communication strategies and information programs.
- Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services.
- Co-ordinate special publicity events and promotions.
- Initiate and maintain contact with the media.
Work conditions and physical capabilities:
Attention to detail.
Personal suitability:
- Initiative.
- Reliability.
Experience:
3 years to less than 5 years.